NLMK Group, an international steel company with facilities in Russia, Europe and the USA, has won an award at the prestigious World's Best TV & Filmsinternational festival, for the first time in its history. The annual festival brings together film producers in a range of categories including television, documentary and adverts s – from more than 50 countries to compete for an award.
At the Awards Ceremony that took place on 25 April 2017 in Las Vegas, NLMK Group’s corporate film ‘Fusion’was awarded the bronze medal in two categories: Internal Use and Public Relations.
‘Fusion’ premiered in May 2016. The underlying idea of the film is to show exactly how NLMK Group stands out among other steel companies. Despite the distances and cultural differences that separate parts of the Group, NLMK is nevertheless a single, unique team of professionals united behind a common goal – to be leaders in the industry. No professional actors were involved in the making of the film, which stars only NLMK employees.
The film is part of the #teamNLMKcommunication campaign that brought together NLMK Group employees from 20 facilities across seven countries. The core of the campaign was an international video greeting competition, which received ~ 400 entries from NLMK Group employees worldwide.
In 2016 ‘Fusion’ won a prestigious Cannes Corporate Media TV Awardit was honoured by a Silver Dolphin award in the Integrated Communications category.
About NLMK Group
NLMK Group is the largest steelmaker in Russia and one of the most efficient in the world.
NLMK Group’s high-quality steel products are used in various industries, from construction and machine building to the manufacturing of power-generation equipment and offshore windmills.
NLMK operates production facilities in Russia, Europe and the United States. The Company’s steel production capacity exceeds 17 million tonnes per year.
NLMK has the most competitive cash cost among global manufacturers and one of the highest profitability levels in the industry. In FY2016, the Company generated $7.64 billion in revenue and $1.94 billion in EBITDA. As of 31 December 2016, Net debt/EBITDA stood at 0.36õ. The company has an investment grade credit rating from S&P and Fitch.
NLMK’s ordinary shares with a 16% free-float are traded on the Moscow Stock Exchange (ticker "NLMK") and its global depositary shares are traded on the London Stock Exchange (ticker "NLMK:LI"). For more details on NLMK shareholder capital, please follow the link.
NLMK Group received Steel Industry Leadership Award at the prestigious 2016 Platts Global Metals Awards held by S&P Global Platts, a leading international industry analytical periodical.
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