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Financial Corporation "Sistema"

September 8, 2004

Alcatel selected by Sistema JSFC for first Russian broadband entertainment offering

Paris - Moscow, September 08, 2004 – Alcatel (Paris: CGEP.PA and NYSE: ALA) and Sistema JFSC, the largest private non-natural resource-based corporation in Russia and an active player in the Russian telecommunications market, today announced the signing of a Memorandum of Understanding to build a platform for the delivery of advanced multimedia services to Sistema’s residential customers.

 

The multimedia project implemented by Sistema Mass Media, Sistema’s media arm, is aimed at providing a wide range of users in Moscow and in the Russian regions with advanced broadband entertainment services, including interactive TV, video on demand, multimedia games, high-speed Internet access and e-commerce. The project will integrate all previous experience of Sistema’s subsidiaries in the areas of production, aggregation and distribution of broadband content and multimedia services.

 

Under the terms of MOU, Alcatel will deliver to Sistema Mass Media its fully integrated Open Media Suite, the industry-leading middleware solution for delivery of rich media in a triple play service mix (voice, data, video). Additionally, Alcatel will provide integration, customization and installation services. Alcatel will also partner in this project with NDS Group plc, a London-based News Corporation company who will contribute their Synamedia™ Content security system.

 

The Open Media Suite hardware/software solution in the multimedia project will enable Sistema, a new-generation service provider, to fully profit from the investment in their broadband access network and to open new opportunities for business in the broadband entertainment market. Its flexible, non-proprietary architecture based on open industry standards enables fast implementation of advanced technologies, thus increasing network efficiency and overall profitability of media services.

 

“To successfully develop a multimedia project we need modern technological solutions enabling us to offer to our clients new generation TV-services,” said Alexander Leiviman, General Director of Sistema Mass Media. “In the highly competitive Russian telecommunications environment, the introduction of new valuable services, such as IPTV, is one of the key success factors for the operators. The high quality of Alcatel’s solutions has been demonstrated to us in the previous joint projects.”

 

“This partnership enables us to deliver our extensive knowledge of business models, strategy and market dynamics to benefit Sistema and its customers,” said Alan Mottram, president of Alcatel’s fixed solutions activities. “With the implementation of this project, we further extend our presence within the Russian broadband market, reinforcing our global leadership in the broadband applications domain”.

 

The Alcatel Open Media Suite is an end-to-end portfolio of products and professional services. The portfolio encompasses user interface customization, integration with third party equipment such as set top boxes and digital video head ends, as well as the facilitation of negotiations with content owners and suppliers. Products include the 5950 Open Media Platform and Applications and the 5959 Open Media Content Management and Delivery system, including the 5959 Open Video Server.

 

About Sistema

 

Sistema JSFC, established in 1993, is the largest non-natural resource-based corporation in Russia. It actively manages a portfolio of direct investments in areas including telecommunications (Mobile TeleSystems (MTS), Moscow City Telephone Network (MGTS), Comstar United Telesystems and others), technology (NIIME and MIKRON, STROM telecom, Sitronics), insurance (ROSNO), real estate (Sistema-Hals), retail (Detsky Mir Group) travel services (Intourist), finance and securities (MBRD), and others. In 2003, the company reported sales of $3.76bn., with total assets exceeding $6.8bn. Additional information is available at https://www.sistema.ru

 

About Alcatel

 

Alcatel provides communications solutions to telecommunication carriers, Internet service providers and enterprises for delivery of voice, data and video applications to their customers or to their employees. Alcatel leverages its leading position in fixed and mobile broadband networks, applications and services to bring value to its customers in the framework of a broadband world. With sales of EURO 12.5 billion in 2003, Alcatel operates in more than 130 countries. For more information, visit Alcatel on the Internet: https://www.alcatel.com

 

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Alcatel Press Contacts

Aurélie Boutin / HQ

Tel :+ 33 (0)1 40 76 11 79

Aurelie.Boutin@alcatel.com

Mark Burnworth / HQ

Tel :+ 33 (0)1 40 76 50 84

Mark.burnworth@alcatel.com

 

Alcatel Investor Relations

Pascal Bantegnie

Tel : +33 (0)1 40 76 52 20

Pascal.bantegnie@alcatel.com

Peter Campbell

Tel : +33 (0)1 40 76 13 11

Peter.campbell@alcatel.com

Charlotte Laurent-Ottomane

Tel : +1 703 668 3571

Charlotte.laurent-ottomane@alcatel.com

 

 

Sistema Press Service

Olga Pestereva

Tel. +7 095 730 1705

pestereva@sistema.ru

 

Sistema Investor Relations

Andre Bliznyuk

Tel.: +7 095 730 1543

bliznyuk@sistema.ru

 

 

 

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